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When creating Website Designs for Architecture Firms, it is important to make sure that content included in the website is SEO optimized. This is necessary since it increases traffic to your page, attracting more clients. Here are some SEO hints to enhance your construction company website.
1. Local SEO
The majority of construction companies operate locally. Therefore, local SEO plays a significant role in their websites. Construction clients usually search for nearing firms and choose Google search results that include a map pack to show location.
Getting listed on the map pack requires you to create a Google business profile with all your details, including location, services offered, and opening hours.
2. Create a keyword list
The first step in keyword optimization is creating an applicable list of keywords depending on your construction services. You can do thorough research on the most appropriate keywords depending on; the most searched words in your field, your location, and the specific services you offer.
After getting relevant topics and phrases, you can employ SEO tools to perfect your list. Good Website Designs for Architecture Firms need to be accompanied with clear titles that are easily searchable, and they should include those keywords.
3. Create distinct service pages
After creating a keyword list and obtaining search volumes for your company website, add more pages to your website. These pages should be for the specific services you offer, with each category of services having its page. A significant number of Website Designs for builders NY has applied this approach, and it has proven to be beneficial. However, don’t exaggerate by adding too many pages for sub-categories of your services, as this will be less user-friendly.
4. Increase your backlinks
Backlinks can significantly increase your website’s rank on Google search. However, this only works if they come from high-standard websites related to your field of work. On the other hand, low-standard backlinks are irrelevant with no positive impact on your website.
5. Create a mobile-responsive website
With the current mobile technology, more Google searches are done on smartphones rather than desktops. Therefore, Google decided to add mobile-responsiveness of sites to its list of ranking factors. Most Website Designs for builders NY are already upgraded to be mobile-friendly; hence, if your site lacks this feature, it will have a lower chance of appearing on Google search results. You can get mobile-friendly Website Designs for Architecture Firms from certified web-design companies such as the WQC Design Studio.